Who are you calling Uomo?

Part of this job means wading through marketing twaddle like "FOR THE MAN WHO LIVES WITH PASSION AND STEPS UP TO HIS DESTINY". What this exercise in abstract thesaurus frottage is actually describing is the rather good new scent offering from Ermenegildo Zegna, Uomo. Bergamot and cedarwood are the main players here and the result strays just far away from boardroom safe to be interesting.  It's availabe at David Jones, Myer and selected pharmacies.

Posted on June 11, 2013 .